John Gordon Ross

A Man for All Reasons

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Writing, Copywriting and Blogging

This page is about writing in the sense of more-or-less professional writing of substantial amounts of text. So it is not concerned with language doubts (like when to use ‘it’s’ or ‘its’ or whether a singular collective noun can take a plural verb form – try the Language Stuff page if that’s what you’re interested in), or advertising copywriting, which is a subworld all of its own. These are my favourite writing and copywriting feeds, plus a couple for those looking for writing gigs:

WritersWeekly.com – Freelance Writing Ezine

More House Hunting

Posted 5 days ago

Last Saturday night, we drove up to Anna Maria Island to see Ali and Justin. This time of year, the weather is perfect there, with temperatures in the 70's and a brisk sea breeze blowing. We slept with all the windows opened, and woke up the next morning to the sound of their neighbor's waterfall. Heaven! [Link]

Why Some Authors Need Lawyers

Posted 5 days ago

In December, I wrote about an author who thought it was okay to use a deceased person's work simply because that person had claimed to want to write a book with him someday. In that article, I explained why he could not do that. This week, I wanted to share the rest of the story with you… [Link]

The Nicest Response to a Rejection Letter Ever!

Posted 5 days ago

Dear Angela, I have now had a few hours to think about your response to my inquiry. I want to thank you so much for having the integrity to turn down my novel. This is my first book and I have been to several self book publishers in search of some help. Every one of them just asked what level … [Link]

Jobs from Journalism.co.uk

Reporter – equity news – Dow Jones Newswires – England

Posted 11 weeks ago

Dow Jones NewsWires, the international financial news agency, is looking for a reporter to join its London-based Companies desk. The Companies Desk is at the forefront of equities news and involves flashing fast and accurate headlines based on news released through the London regulatory news services. The successful candidate should be excited by producing fast, sharp, accurate and knowledgeable headlines … [Link]

Reporter/copy editor (online and print) – World Textile Information Network Ltd – England

Posted 11 weeks ago

Reporter/copy editor (online and print)Do you want to be part of a dynamic, innovative, international business-to-business media company? We need a reporter/copy editor to create exclusive and incisive copy for our next-generation online news, information and analysis service WTiN Intelligence (www.wtin.com), and across a number of our global magazine titles.The role will involve:Producing daily news and exclusive articles for WTiN … [Link]

Reporter/Copy Editor (online and print) – World Textile Information Network Ltd – England

Posted 11 weeks ago

Reporter/Copy Editor (online and print)Do you want to be part of a dynamic, innovative, international B2B media company? We need a Reporter/Copy Editor to create exclusive and incisive copy for our next-generation online news, information and analysis service WTiN Intelligence (www.wtin.com), and across a number of our global magazine titles.The role will involve:Producing daily news and exclusive articles for WTiN … [Link]

Performancing

Four Steps to an Effective Marketing Campaign

Posted 4 months ago

Marketing can be extremely complex, confusing and daunting all at the same time. The burden of launching a good marketing campaign doubles when you juggle this responsibility with several other tasks. This is the exact predicament which dentists find themselves in. They are not just the ones who supervise hygienists and other members of the staff, attend to patients and manage … [Link]

Tapping industry players for relevant, timely content

Posted 4 months ago

Improving blog traffic means hooking visitors to your blog and giving them something that will make them go back again and again. One way to do this is to providing relevant, up to date information on topics related to the general theme of your blog. Blogs are about information; it is one of its key elements. Providing good, relevant information takes … [Link]

The Skill Set of a Search Engine Optimisation Specialist

Posted 4 months ago

Most jobs in the majority of industries require a specific skill set. Actors need to be able to act, while particle physicists require a scientific, analytical mind. Brick layers need to be able to work outdoors, but also think logically and artists must, for the most part, be able to draw. But what about a Search Engine Optimisation specialist? Let’s start … [Link]

Copyblogger

Three Great Online Marketing Conferences (And Three Ways to Save)

Posted 6 months ago

I took a serious break from speaking after last year’s SXSW, because we’ve got a ton of great stuff coming to you from Copyblogger Media this fall. I needed to keep focused on delivering well ahead of those impending launch dates. But as summer ends and fall kicks in, you can always find me speaking at a few select conferences. … [Link]

Is Your Social Media Strategy Stalling Because You’re Not Doing This One Thing?

Posted 6 months ago

Marketers of most stripes know how important and powerful calls-to-action are. If you want someone to take a specific action, you have to actually ask them to take that specific action. But, it seems like social media marketers have either forgotten CTAs, or rejected them altogether. A researcher by the name of Irving Kirsch at the University of Connecticut did … [Link]

The Most Dangerous Threat to Your Online Marketing Efforts

Posted 6 months ago

We have a great bookstore in my town — the kind of place you picture in your mind when you think of a great independent bookshop. It’s perfect for browsing, with lots of comfy chairs to relax in. The books are displayed enticingly. There’s a little coffee shop so you can relax with an espresso. They get your favorite writers to … [Link]

Freelancewritingtips.com

Archive

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